Strategy and analytics 2023-10-19T11:32:33+02:00

App Strategy and App analytics

Get advice on your app analytics, growth strategies, possible monetization paths, key KPIs to measure, and other key aspects.

How we can help you

Analytics is the basis for knowing what is happening in your App. At Actualízatec we help you to obtain and understand this data and to make the decisions that will lead you to achieve your objectives.   

APP ANALYTICS

Data is the basis of any strategic decision we make. It tells us how each functionality of the app is being received, if it is intuitive, why users abandon our application .... and other key information to meet your business objectives.

We are specialists in App Strategy and App Business Intelligence: if you need to know if the analytics of your app are being collected correctly or if you are measuring the most appropriate objectives for your business, Actualízatec can help you.

We work with specific analytics tools for apps such as Firebase (Google Analytics), MixPanel, App Radar, Amplitude, Adobe Analytics, EMMA, Appsflyer, Adjust, or Branch, among others. 

Analytics service for applications 

At Actualízatec we are experts in:

  • Implementing all the analytics in an App (custom events).
  • Measuring key events to have total visibility of what is happening in the application.
  • Create customised reports with conclusions and recommendations that give you a deep insight into what is happening.

We perform customised strategic consulting for our clients.

APP MARKETING SERVICES TO GROW YOUR APP

App analytics audit

We analyse the initial state of your app's event measurement. We analyse the initial state of your app's event measurement. We study whether the right metrics are being measured to track the business objectives you have set for your app. We help you with the implementation and the selection and configuration of the appropriate analytics tools.

CONTRACT

Measurement plan and tagging guide

Data should be the basis of any strategic decision in a business.
We help you determine which key KPIs you should measure in your App and how to measure them.
We take care of the management and doubts with the technical team.
We elaborate the measurement plan and the tagging guide with the necessary technical requirements for its implementation.

CONTRACT

Advanced management and implementation

We work with development teams specialised in the implementation of events and labels and also with your own team if you have one.  We configure the most advanced toolsand perform analytics migrations. We prepare all the data collection for you to achieve your business results.

CONTRACT

Analytics reporting

We create customised reports and dashboards for each of our clients so that they have the information about their Apps in the most visual and understandable way. 
We configure a strategic data collection to facilitate the decision making of the Product Owner, CMO or marketing director or the person responsible for the company's application.  

CONTRACT

What you can't measure, you can't improve.

SOME OF THE ANALYTICS TOOLS WE WORK WITH

Do you want to work with us?

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CLIENTS WE HAVE WORKED WITH