SERVICES/

ASO AGENCY

We optimize your presence on the App Store and Google Play to increase your visibility, organic downloads, and sustained growth.

Schedule a Meeting

Increase your App's visibility and acquire high-quality users. We are your ASO agency and your mobile app marketing partner.

Increase your App's visibility and acquire high-quality users.

We are your ASO agency and your Mobile App Marketing partner.

What We Do

ASO (App Store Optimization) is the process of optimizing a mobile application to increase its visibility and improve organic results in both Google Play and the App Store.

With effective ASO positioning, you can enable your App to achieve thousands of organic downloads. It is a medium-to-long-term effort, but it brings numerous benefits such as:

With our ASO positioning service, we help you achieve more organic downloads

for your mobile application.

Our Methodology

ASO diagnosis and strategy

We analyze your app, the market, and the competition to identify organic growth levers. We define the ASO strategy, priority countries, objectives, and the testing roadmap.

Visibility and keywords

We research and prioritize the keywords with the most potential on the App Store and Google Play. We rewrite titles, subtitles, descriptions, and other metadata to improve positioning and attract high-quality organic traffic.

Continuous conversion

We optimize the icon, screenshots, video, and store listing messaging to increase CTR and installation rates. We measure results, launch A/B tests (screenshots, messaging, custom product pages, events), and continuously adjust based on data and reviews.

Strategies and Services

Initial analysis

INITIAL CLIENT CONSULTING

With our consulting services we accompany our clients to achieve their objectives and grow as much as possible as soon as possible.

ASO AUDIT

Analysis of your app’s visibility on Google Play and App Store. We analyze the opportunities for your app’s growth and competitor analysis.

Strategy

KEYWORD RESEARCH

Study of relevant keywords for your app, based on audience, competitors, and opportunities.

WE LAUNCH YOUR APP

ASO plays a fundamental role in your search for quality users. If you haven’t launched your app yet, we help you conceptualize it from scratch.

+15

years

Industry experience

+600

App Projects

About us

We help companies, marketers, and entrepreneurs create their mobile applications or improve existing ones to achieve their desired business results. In other words, we work alongside them to secure more downloads, more active users, and more sales through their apps.

With more than 15 years of experience in the industry, we have worked on more than 600 application projects and trained more than 2,000 students, both in person and online. In addition, we have spoken at digital marketing events and provided in-company training at companies such as SEAT and CaixaBank.

We are the team that will lead and supervise your project from start to finish, combining strategy, experience, and specialization to ensure its successful growth.

Testimonials and Success Stories

Joana Sánchez

President of Incipy

“It is a privilege to have Noelia as a professor and collaborator at both INESDI and INCIPY. She is one of the foremost experts in Mobile. She is clear, strategic, energetic, and motivating… We will undoubtedly continue to collaborate for a long time.”

AITZIBER IRIARTE

CMO at Doctor i

Abhai Bhargava

Mobile Lead Manager Shell INT

“You can explain your goal to Noelia and completely forget about it, because you know she will make it happen. She is a very proactive person who keeps clients informed and always up to date. She has a great ability to bring order and calm to the greatest chaos in a project. She is an excellent professional to work with.”

MANUEL LANCHAZO

Marketing Director at Biwenger

David García

Head of Digital Athletic Club

“Close, professional service and in-depth knowledge of the app world. Noelia and her team bring an expert perspective to a sector with specific nuances that we often are not aware of. Their commitment and structured approach ensure your app project is consolidated and grows, adapting to your needs and the resources available. Highly recommended.”

M. ANTONIA FONTIVERIO

Head of Internal Communications at SEAT

Petar Balachev

Senior Manager – Deloitte Digital

“Noelia has an enormous capacity for work of the highest quality. This quality, combined with her people skills, makes her a very valuable member of any interdisciplinary team and, at the same time, allows her to successfully resolve the most complex assignments. In short, Noelia is a great professional and a very reliable person with whom I will always be delighted to work again.”

MARTA RODRIGUEZ

Digital Marketing at Domino’s Pizza

Pablo Barrios

Global Head of Digital Marketing and CRM – SEAT

“Noelia is one of the best people I have worked with. Decisive, strategic, and results-driven. Her extensive knowledge of mobile marketing, as well as her charisma and people skills, earned her the respect of the entire organization. She is the kind of professional I love working with, and that is why I will work with her again in the future.”

JUAN RIVEROS

CEO at CycleGO

Other Services

paid ads

Consulting

App Analytics

App development

CONTACT

Let's talk about your project

Book a free ASO consultation to evaluate your case.

{ "@context": "https://schema.org", "@type": "Service", "@id": "https://actualizatec.com/agencia-aso/#service", "serviceType": "Agencia ASO (App Store Optimization)", "name": "Agencia ASO", "url": "https://actualizatec.com/agencia-aso/", "description": "Optimización de App Store (ASO) para aumentar la visibilidad orgánica de tu App en Google Play y App Store. Analizamos tu app, mercado y competencia para definir la estrategia ASO, investigar keywords y optimizar título, subtítulo y metadata, consiguiendo miles de descargas orgánicas de calidad.", "provider": { "@type": "Organization", "name": "Actualizatec", "url": "https://actualizatec.com" }, "areaServed": { "@type": "Country", "name": "España" }, "audience": { "@type": "Audience", "audienceType": "Empresas, marketers y emprendedores con apps en Google Play y App Store" }, "serviceOutput": { "@type": "Thing", "name": "Estrategia ASO y ficha optimizada", "description": "Roadmap ASO, keywords priorizadas y metadata (título, subtítulo, descripción) optimizada para maximizar descargas orgánicas." }, "offers": { "@type": "Offer", "url": "https://actualizatec.com/agencia-aso/", "availability": "https://schema.org/InStock", "priceSpecification": { "@type": "PriceSpecification", "priceCurrency": "EUR", "valueAddedTaxIncluded": false } }, "potentialAction": { "@type": "ReserveAction", "target": { "@type": "EntryPoint", "urlTemplate": "https://actualizatec.com/agencia-aso/#agendar", "actionPlatform": [ "http://schema.org/DesktopWebPlatform", "http://schema.org/MobileWebPlatform" ] }, "name": "Reservar Consultoría ASO Gratuita" }, "review": [ { "@type": "Review", "author": { "@type": "Person", "name": "Petar Balachev", "jobTitle": "Senior Manager - Deloitte Digital" }, "reviewBody": "Noelia tiene una enorme capacidad para un trabajo de la más alta calidad. Su don de gentes le convierte en un miembro muy valioso de cualquier equipo interdisciplinario.", "reviewRating": { "@type": "Rating", "ratingValue": "5", "bestRating": "5" } }, { "@type": "Review", "author": { "@type": "Person", "name": "Pablo Barrios", "jobTitle": "Global Head of Digital MKT and CRM - SEAT" }, "reviewBody": "Noelia es una de las mejores personas con las que he trabajado. Resolutiva, estratégica y enfocada a resultados, con un gran conocimiento de mobile marketing.", "reviewRating": { "@type": "Rating", "ratingValue": "5", "bestRating": "5" } } ] }