.<\/span><\/p>\nFrequently Asked Questions<\/h2>\nWhat Google Play Console metrics should I review on a weekly basis?<\/h3>\n
You should focus on acquisition by channel, D1 and D7 retention rates, and crash rate along with ANRs as a minimum essential to detect problems and opportunities for improvement quickly. These metrics offer a snapshot view of the health of your app and the effectiveness of your strategies.<\/p>\n
What is the difference between tab visits and installers in Google Play Console?<\/h3>\n
Tab visits measure how many times your app page was viewed in the Play Store, indicating visibility, while installers measure how many of those visitors actually installed your app, reflecting conversion. The relationship between the two is key to evaluating the effectiveness of your product listing, according to Google Play Console acquisition reports.<\/p>\n
What is an acceptable crash rate on Android?<\/h3>\n
An acceptable crash rate on Android is below 1.09% globally and below 8% per phone model, according to Google. Exceeding these thresholds can result in a significant reduction of your app’s visibility and ranking on Google Play.<\/p>\n
How can I know which acquisition channel brings the best users?<\/h3>\n
You can find out which acquisition channel brings in the best users by cross-referencing acquisition report data with retention reports, segmenting by source channel for each user cohort. This allows you to identify which sources not only generate volume, but also users who remain active and engaged with your application.<\/p>\n
What are Android Vitals and why do they affect my app?<\/h3>\n
Android Vitals are technical performance metrics that Google uses to evaluate the quality and stability of your app, including crash rate, ANRs, excessive battery consumption and activation crashes. They directly affect your app because poor performance can reduce its visibility and ranking on Google Play.<\/p>\n
How often should I check the retention analysis?<\/h3>\n
You should review the retention analysis weekly to quickly detect any downward or upward trends. However, a more in-depth and strategic analysis to make product decisions should be performed monthly, using cohort data to assess the impact of long-term changes.<\/p>\n
Can I see which keywords bring installations in Google Play Console?<\/h3>\n
Google Play Console allows you to see the search terms that lead users to your app’s listing, but does not provide an accurate breakdown of installs by individual keyword. For a more detailed analysis of keywords and their impact on installs, you often need complementary ASO tools such as AppTweak or SensorTower.<\/p>\n
How does an ANR (Application Not Responding) affect my ranking?<\/h3>\n
An ANR (Application Not Responding) affects your ranking in a similar way to a crash, as Google considers it a sign of poor app quality. If your rate of ANRs exceeds the “misbehaving” threshold, your app may experience a reduction in visibility and recommendations.<\/p>\n
Do I need Firebase in addition to Google Play Console?<\/h3>\n
Yes, ideally you need Firebase in addition to Google Play Console. Console gives you data about the store (acquisition, overall retention, technical performance), while Firebase Analytics focuses on detailed user behavior within the app, such as in-app events, custom conversion funnels and advanced segmentation. The combination of the two provides a 360-degree view.<\/p>\n
Is Google Play machine translation enough or do I need professional translators?<\/h3>\n
Google Play’s automatic translation is sufficient for testing new markets or for apps with very straightforward technical and functional descriptions. However, if your app requires a specific tone of voice, persuasive copywriting, or has a strong cultural component, you will need professional translators for effective localization that resonates with your target audience, as accuracy may vary.<\/p>\n
How do I know if I should launch my upgrade in a staggered or complete manner?<\/h3>\n
You should opt for a staggered release for any updates that introduce significant changes (new UI, core functionality, major SDK changes) to catch potential bugs before they affect your entire user base. Minor changes or low-risk hotfixes can be released in full.<\/p>\n
What data do the advanced statistics show that I don’t see in the standard reports?<\/h3>\n
Advanced statistics offer more granular segmentation of your data by dimensions such as country, Android version, device type, and allow you to build detailed conversion funnels from tab visit to active installation. They also facilitate comparative analysis between different versions of your app or marketing campaigns.<\/p>\n
Glossary of Key Terms<\/h2>\n
ASO (App Store Optimization):<\/strong> The process of optimizing mobile applications to rank higher in the search results of an app store.<\/p>\nRetention D1\/D7\/D30:<\/strong> The percentage of users who return to the application 1, 7 or 30 days after their first installation, respectively.<\/p>\nCrash Rate:<\/strong> The percentage of user sessions in which the application closes unexpectedly due to an error.<\/p>\nANR (Application Not Responding):<\/strong> An error that occurs when an application stops responding for an extended period of time, usually more than 5 seconds, causing the Android system to display a dialog box to the user.<\/p>\nAndroid Vitals:<\/strong> A set of technical performance metrics from the Google Play Console that measure the stability, performance and user experience of an application.<\/p>\nCohorts:<\/strong> Groups of users that share a common characteristic, such as installation date, used to analyze their behavior over time.<\/p>\nStaggered rollout:<\/strong> An application update release strategy where the new version is gradually distributed to a small percentage of users before being rolled out to the entire base.<\/p>\nLTV (Lifetime Value):<\/strong> The total value of revenue that a user is expected to generate for the application over the course of their relationship with it.<\/p>\n","protected":false},"excerpt":{"rendered":"Find out what Apple App Store revenue fees are like and how to avoid them, click here and don’t overpay! <\/p>\n","protected":false},"author":3,"featured_media":17903,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[359,241],"tags":[308,309],"class_list":["post-17745","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-analytics-apps","category-blog","tag-google-play","tag-google-play-console"],"acf":[],"modified_by":"Bernat","_links":{"self":[{"href":"https:\/\/actualizatec.com\/en\/wp-json\/wp\/v2\/posts\/17745","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/actualizatec.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/actualizatec.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/actualizatec.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/actualizatec.com\/en\/wp-json\/wp\/v2\/comments?post=17745"}],"version-history":[{"count":0,"href":"https:\/\/actualizatec.com\/en\/wp-json\/wp\/v2\/posts\/17745\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/actualizatec.com\/en\/wp-json\/wp\/v2\/media\/17903"}],"wp:attachment":[{"href":"https:\/\/actualizatec.com\/en\/wp-json\/wp\/v2\/media?parent=17745"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/actualizatec.com\/en\/wp-json\/wp\/v2\/categories?post=17745"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/actualizatec.com\/en\/wp-json\/wp\/v2\/tags?post=17745"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
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