{"id":15376,"date":"2026-01-05T14:39:32","date_gmt":"2026-01-05T13:39:32","guid":{"rendered":"https:\/\/actualizatec.com\/blog\/guias-y-herramientas\/mobile-marketing-glossary\/"},"modified":"2026-03-08T21:30:13","modified_gmt":"2026-03-08T20:30:13","slug":"mobile-marketing-glossary","status":"publish","type":"guias-y-herramientas","link":"https:\/\/actualizatec.com\/en\/blog\/guias-y-herramientas\/mobile-marketing-glossary\/","title":{"rendered":"Mobile Marketing Glossary"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"15376\" class=\"elementor elementor-15376 elementor-5857\" data-elementor-post-type=\"guias-y-herramientas\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2b4dd54 e-flex e-con-boxed e-con e-parent\" data-id=\"2b4dd54\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1281e452 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"1281e452\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Mobile Marketing Glossary<\/h2>\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-614e1e73 e-con-full e-flex e-con e-child\" data-id=\"614e1e73\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1e533d90 elementor-widget__width-inherit elementor-widget elementor-widget-image\" data-id=\"1e533d90\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1080\" height=\"600\" src=\"https:\/\/actualizatec.com\/wp-content\/uploads\/2026\/01\/GLOSARIO-MOBILE-MARKETING-e1777019906769.png\" class=\"attachment-full size-full wp-image-16667\" alt=\"\" srcset=\"https:\/\/actualizatec.com\/wp-content\/uploads\/2026\/01\/GLOSARIO-MOBILE-MARKETING-e1777019906769.png 1080w, https:\/\/actualizatec.com\/wp-content\/uploads\/2026\/01\/GLOSARIO-MOBILE-MARKETING-e1777019906769-300x167.png 300w, https:\/\/actualizatec.com\/wp-content\/uploads\/2026\/01\/GLOSARIO-MOBILE-MARKETING-e1777019906769-1024x569.png 1024w, https:\/\/actualizatec.com\/wp-content\/uploads\/2026\/01\/GLOSARIO-MOBILE-MARKETING-e1777019906769-768x427.png 768w\" sizes=\"(max-width: 1080px) 100vw, 1080px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7fa0b93c elementor-icon-list--layout-inline elementor-absolute elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"7fa0b93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon-list.default\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items elementor-inline-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Resources<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1a4e5527 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"1a4e5527\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>A comprehensive glossary with over 70 essential terms to understand and communicate fluently in the mobile industry. From API to SDK and from ASO to ARPU: master the key vocabulary and establish yourself as a strong professional. <br><strong>Perfect for interviews, meetings, and mobile project management.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6de1aaa elementor-button-align-stretch elementor-widget elementor-widget-form\" data-id=\"6de1aaa\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;step_next_label&quot;:&quot;Next&quot;,&quot;step_previous_label&quot;:&quot;Previous&quot;,&quot;button_width&quot;:&quot;100&quot;,&quot;step_type&quot;:&quot;number_text&quot;,&quot;step_icon_shape&quot;:&quot;circle&quot;}\" data-widget_type=\"form.default\">\n\t\t\t\t\t\t\t<form class=\"elementor-form\" method=\"post\" name=\"New Form\" aria-label=\"New Form\">\n\t\t\t<input type=\"hidden\" name=\"post_id\" value=\"15376\"\/>\n\t\t\t<input type=\"hidden\" name=\"form_id\" value=\"6de1aaa\"\/>\n\t\t\t<input type=\"hidden\" name=\"referer_title\" value=\"Mobile Marketing Glossary | Actualizatec\" \/>\n\n\t\t\t\t\t\t\t<input type=\"hidden\" name=\"queried_id\" value=\"15376\"\/>\n\t\t\t\n\t\t\t<div class=\"elementor-form-fields-wrapper elementor-labels-\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-name elementor-col-50\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-name\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tName\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[name]\" id=\"form-field-name\" class=\"elementor-field elementor-size-md  elementor-field-textual\" placeholder=\"Name\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-email elementor-field-group elementor-column elementor-field-group-email elementor-col-50 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-email\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tEmail\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"email\" name=\"form_fields[email]\" id=\"form-field-email\" class=\"elementor-field elementor-size-md  elementor-field-textual\" placeholder=\"Email\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-acceptance elementor-field-group elementor-column elementor-field-group-field_c2ecec0 elementor-col-100 elementor-field-required\">\n\t\t\t\t\t\t\t<div class=\"elementor-field-subgroup\">\n\t\t\t<span class=\"elementor-field-option\">\n\t\t\t\t<input type=\"checkbox\" name=\"form_fields[field_c2ecec0]\" id=\"form-field-field_c2ecec0\" class=\"elementor-field elementor-size-md  elementor-acceptance-field\" required=\"required\">\n\t\t\t\t<label for=\"form-field-field_c2ecec0\">I have read and accept the privacy policy<\/label>\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-group elementor-column elementor-field-type-submit elementor-col-100 e-form__buttons\">\n\t\t\t\t\t<button class=\"elementor-button elementor-size-md\" type=\"submit\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Subscribe<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/button>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/form>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"featured_media":16667,"parent":0,"template":"","meta":{"_acf_changed":false,"content-type":"","_lmt_disableupdate":"","_lmt_disable":""},"categoria-guias-y-herramientas":[239],"class_list":["post-15376","guias-y-herramientas","type-guias-y-herramientas","status-publish","has-post-thumbnail","hentry","categoria-guias-y-herramientas-resources"],"acf":[],"_links":{"self":[{"href":"https:\/\/actualizatec.com\/en\/wp-json\/wp\/v2\/guias-y-herramientas\/15376","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/actualizatec.com\/en\/wp-json\/wp\/v2\/guias-y-herramientas"}],"about":[{"href":"https:\/\/actualizatec.com\/en\/wp-json\/wp\/v2\/types\/guias-y-herramientas"}],"version-history":[{"count":0,"href":"https:\/\/actualizatec.com\/en\/wp-json\/wp\/v2\/guias-y-herramientas\/15376\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/actualizatec.com\/en\/wp-json\/wp\/v2\/media\/16667"}],"wp:attachment":[{"href":"https:\/\/actualizatec.com\/en\/wp-json\/wp\/v2\/media?parent=15376"}],"wp:term":[{"taxonomy":"categoria-guias-y-herramientas","embeddable":true,"href":"https:\/\/actualizatec.com\/en\/wp-json\/wp\/v2\/categoria-guias-y-herramientas?post=15376"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}